Hi,<br>
<br>
I just want to share an idea that i had. The idea was to create a
common news portal for free software projects. I do NOT mean Yet
Another News Portal. What I mean is a portal where free software
projects like GNOME, KDE <a href="http://Fredesktop.org">Fredesktop.org</a> would register and put their
news in instead of just like today<br>
<br>
* send announcements by mail<br>
* put them on the website<br>
* have some rdf/atom feeds available.<br>
<br>
Some projects or part of projects might already do some more
professional PR, but I think that distributing news should not be the
business of developers, nor should the free software projects should
depend so much on classical non-free media.<br>
<br>
Wikinews is not helpful I must say, they are doing a bad job because of the software and the wrong goals the have.<br>
<br>
My vision is that the news portal which I would call "Jabana" at this point would help do the following:<br>
<br>
* Even the small projects could post their news and could get help from
whoever they want (other project members, journalists, members of their
desktop environment organisation)<br>
* This news portal should be from the community for the community,<br>
* it should also be the number one source for journalists and
press agencies. Journalists should be able to rely on this source.<br>
* security updates should be distributed quickly.<br>
* The range of the news should get extended<br>
* In the future I would also expect this project to be able to act as an
agent for interview partners if press agencies like to speak to
somebody<br>
<br>
It was said to see that the new major release of one of the projects I
am involved (MoinMoin wiki) not being covered by any media at all. But
also the new "Ekiga" is recognized by some media sources, but with a
very short range.<br>
<br>
There is a knowledge about how to deal with media that can be shared.
But this is only shared to a specific extend. Rigth now we are still
very community-centered and i think that is the reason why we are still
behind our goals. We must learn to speak the language that more people
do understand and to talk to the right people and media.<br>
<br>
This would enable us to be covered better and more often than nowadays.
We see many small companies with inferior software getting covered at
CNN as wondeful innovations - or think about Skype... while the free
software projects do a great work without being mentioned at all. And
this is true also for organisations like the Apache foundation and
others... not mentioning smaller projects like K3b (but look how Nero
is covered) or Evolution<br>
<br>
I think that Firefox and Thunderbird are doing a relatively good job.<br>
<br>
Who likes to help with this? For organising I already have created a
wiki that does not have much text right now:
<a href="http://jabana.alternativ.net/">http://jabana.alternativ.net/</a><br clear="all">I would like to start here
with Freedesktop but intend to also contact <a href="http://mozilla.org">mozilla.org</a>, <a href="http://apache.org">apache.org</a> and
others. Right now everything is open (who would be in charge, where it
will be hosted, what software to use) But I would expect this to be a
nice experiment to have the best of all free software/ open source
worlds to really make a project that stands out and where we could show
that we can and will work together and what we will be able to do. <br>
<br>
I think nobody here will say that public relations of freee software projects are effectual?<br>
<br>
It is an interesting question how we should deal with the public. My
experience is, that many of us have adapted to the situation that we
are some kind of freaks and nobody outside really would care about free
software. I really think that the situation really changed with the
Spread Firefox campaign. Who would ever have thought that a new version
of a free software browser would be so highly anticipated by a broad
media, let's say 6-7 years ago where we just had a simple Mozilla and
we were happy that we finally had a least one usable free software
browser. Many distributions shipped Netscape 4.x at that time.<br>
<br>
What is bugging me is that there still seems to be two different
perspectives: In the free software world we read some news sources and
we know what new and exciting development is on the way. I guess at
least the people here on this list know these things, too. On the other
hand if you watch television or read newspapers nobody seems to even
recognize these things. I had the same experience with the anti
software patent actions here in Europe. People in the free
software community saw many ugly things happening in politics
that could lead to the instalation of real software patents but
that most of the media did not even realize that there was a tough
fight was going on. What I want to say is, that it is not only the
range that is missing but there really still is a huge gap in the
conception of the importance of subjects. The cause might be that the
common understanding of coherences between politics and technology is
very much underdeveloped in society (most importantly the understanding
of journalists who are those who transport the messages, but only
transport what they understand or where they at least think is some
kind of importance).<br>
<br>
To come to an end: Good press relations are only one part of better
marketing of a free desktop and free software, but it is an important
one. If we would get more public recognition in the media everything
could be much more easy. i think free software has a good reputation
till now. That's where we should build uppon.<br>
<br>
ciao,<br>
<br>
Thilo<br>
<br>-- <br><a href="http://vinci.wordpress.com">http://vinci.wordpress.com</a>