[Promotion] What is the objective of both organisations:

Dave Neary dneary at free.fr
Mon Jan 23 08:17:02 PST 2006


Hi,

Santiago Roza wrote:
> On 1/21/06, Mr Bulldog <bulldogsay at gmail.com> wrote:
>> We should make it clear what we want to do ever promoting the use of a open
>>desktop  with great functionailty or simplicity or a system which is safe
>>and doesn't crash every two minutes.
> 
> why should we limit ourselves to promote one key feature, when we have many?

The law of focus. You must own a word in the prospect's mind.

See Eric Sink's series of blog articles on the 22 immutable laws of 
marketing for more info. 
http://software.ericsink.com/laws/Immutable_Laws_Marketing.html

Cheers,
Dave.

-- 
David Neary
bolsh at gimp.org




More information about the promotion mailing list